Client: Seventy Acres

Industry: Hospitality (Café)

Services Provided: Social Media Strategy,
Content Creation, Community Engagement

2871%

Instagram Reach Growth

1472%

3 second video views increase

The Challenge.

Seventy Acres, a café located in Ulverstone’s cultural precinct, wanted to grow its online presence and attract more in-store traffic.

Despite its inviting space and high-quality offerings, it had minimal brand visibility and limited online engagement at the start of our partnership.

The Solution.

We designed a tailored digital strategy focused on community-driven content, visually engaging posts, and video-first storytelling. We used reels, behind-the-scenes moments, and branded graphics to grow awareness and convert followers into loyal patrons.

 

The

Results.

113%

Growth in Instagram Interactions

80%

Facebook views increase

1472%

3-second views increase

41.6k

Reach growth: April 2025 reach hit 41.6K, compared to 1.7K in early reports

 

Amy, Pennie, and the team at Fearless were great to work with and so knowledgeable in this field! They helped boost our socials and give them the edge they needed to help grow our brand and business from the ground up! Their energy is addictive, and they’re always fun to work with.”

Connor, Seventy Acres Owner

Tangible business outcomes…

Regularly featured content helped build a loyal online community

✔ The café is now busier on weekends, often requiring advance bookings

✔ Their unique brand tone—fun, local, and community-first—has become more visible and recognisable